Wolves secure Parrys deal

Wolverhampton speedway have gone seven up with sponsorship for the 2007 Elite League season.

Holiday coach firm Parrys International have again renewed their deal with the club.

It will be the seventh consecutive campaign that the luxury coach concern, owned by former Wolves rider and team manager Dave Parry, has backed the Monmore Green outfit.

The announcement came today, timed to publicise the release of Parrys 2007 holiday brochure and the firm's big open day on Sunday from 10am-3pm at its Cheslyn Hay headquarters.

Club owner Chris Van Straaten was delighted to conclude the deal.

"This is the seventh season, which in itself is a tribute to how well the relationship works," he said.

"Sponsorship is an integral part of any speedway operation in the current climate. We are delighted that he is in a position to continue.

"We know he brings a lot of new faces in because the club is publicised on the brochures and on the coaches through the logo.

"It's spreading the gospel of speedway to potentially a whole new audience."

Parry was also pleased to reach agreement on the backing, which is for an undisclosed sum.

"The relationship is becoming more known now throughout the sport and with the Wolverhampton people," he said. "We think it's a strong relationship.

"I think it's important for people to know that you're not going to be in for a season or two at a time, particularly when they are purchasing memorabilia with a logo on it.

"And there are a lot of people from the speedway who are travelling with us now."

Parry also confirmed that the firm would continue to give individual backing to certain team members.

Details have yet to be confirmed, but he added: "We will be continuing our relationship with Freddie Lindgren."