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Bell End road name will not change after no petition sent to Sandwell Council

Some had claimed the address led to children being bullied at school.

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Bell End in Rowley Regis, West Midlands, was criticised by residents amid fears it could be misconstrued as offensive (Matthew Cooper/PA)

A street called Bell End is to keep its name despite a campaign for it to change, Sandwell Council has confirmed.

Residents of the street in Rowley Regis complained that it is one of the rudest road names in England and started a petition to change it in January.

They claimed youngsters would be bullied at school and called on Sandwell Council to rename it because they had become a “laughing stock”.

Bell End residents appeal
Bell End in Rowley Regis, West Midlands, was criticised by residents over fears it could be misconstrued as offensive (Matthew Cooper/PA)

However the change.org petition attracted less than 200 signatures and has not been sent to the council.

A rival campaign - titled "Leave the Historic Name of Bell End Alone!" - received more than 4,800 supporters.

The rival petition read: “Bell End is a historic name in Rowley Regis.

“None of the residents and locals and those that have longstanding family connections, that are known to me, want this pointless change and in fact find the suggestion that it should be changed deeply offensive.

WATCH: Locals have their say on Bell End debate

“If children are being bullied because of the name of their road, the problem is the bullying children, who need educating. Changing a road name will not stop their behaviour.”

A Sandwell Council spokesman confirmed that Bell End would not be changing and said: “We have not received any petitions, either for or against a name change, at this stage.”

The road was ranked fourth on a list of the top 15 most rude-sounding street names in the UK in 2014.

On the 2014 list, Minge Lane beat Slag Lane to be crowned the rudest street name in the UK – with Fanny Hands Lane in Ludford, Lincolnshire, completing the top three.