Inferno-hit firm in Willenhall unveils new factory plans
Bosses from a Willenhall food factory destroyed by fire are looking to a brighter future after unveiling plans for new premises.
Food distribution company Midland Chilled Foods, in Stringes Lane, wants to create a new production and storage facility, along with offices, and potentially increase it’s existing workforce.
The original building suffered around 70 per cent of damage when a blaze ripped through the building in January.
Around 50 firefighters tackled the fire, which resulting in flames bursting through the roof and sending smoke billowing into the sky. A subsequent West Midlands Fire Service investigation showed it started in a refrigeration unit.
Earlier this year, Walsall Council planners granted permission for what remained of the factory to be bulldozed.
The firm is currently operating from a building on Ashmore Lake but hopes to have the new facility on Stringes Lane completed by the end of next year.
According to their plans, Midland Chilled Foods said the number of staff could rise from the current 55 to 80 if the new facility is given the go-ahead.
Planning officers at Walsall Council are expected to make a decision on the proposal by December this year.
Agents DPS Architects said: “The premises at Stringes Lane suffered a serious fire on 11th January 2023 which resulted in the loss of 70 per cent of the building.
“For a few months Midland Chilled Foods operated out of the residual bays and hired mobile refrigeration / loading bays.
“Midland Chilled Foods distribute chilled food products across the UK. They carry a portfolio of over 2,000 products from everyday essentials through to specialist food products.
“The company have now located to a building on Ashmore Lake Way until February 2025.
“It is imperative that the new replacement facility at Stringes Lane is available towards the end of 2024 to allow for fit out and stock transfer.
“Midland Chilled Foods are committed to the locality and maintaining (and increasing) their labour force in preference to relocating to other centres in the Hampshire area.
“Midland Chilled Foods have already met with council leaders who have pledged their help and support in order that a large local employer can maintain its ties with the area and workforce.
“A majority of the workforce live within walking distance of the site.”
