Express & Star

Poundland pays tribute to its pioneering Black Country founder

The managing director of Walsall-based Poundland has paid tribute to one of the retail chain's founders.

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Keith Smith died earlier this week aged 79 at his home, Ludstone Hall, Claverley.

Barry Williams said: “It was sad news for everyone here at Poundland to hear the news that Keith had passed away.

“The fact the business he founded 30-plus years ago with his son Steve continues to thrive, is frankly the best tribute any of us could make to him.

“His entrepreneurial spirit is rightly legendary – and the vision that led him from Bilston market to the first Poundland in Burton upon Trent and then the sale of a tremendous business 12 years later, will remain an inspiration for all of us here at Poundland for years to come.

“Keith’s legacy is immense – establishing a business that continues to drive down the cost of living for ordinary families in 2022, deserves its own place in British retail history.”