Ain't nuthin' but a Pound-dog – Elvis becomes the voice of Poundland for a month
Shoppers at Poundland may be '"all shook up" when their self-checkout machine starts talking to them in the voice of the King of Rock 'n' Roll.
The Black Country-based budget store chain has installed the voice of Elvis Presley on all the self-checkouts at more than 400 stores nationwide.
To mark the national roll-out the company turned its Kings Heath store in Birmingham into Graceland for a day, complete with Elvis impersonators and lookalikes rocking up in their Blue Suede Shoes and donning the diamanté for the event.
The chosen stores will now have Elvis voiced self-checkouts offering more than A Little Less Conversation , as they begin to surprise shoppers expecting to hear the standard till point instructions from now until the end of September.
