Express & Star

From seller to storyteller - Wolverhampton author has big screen dreams

A former salesman is hoping to create the Black Country's own version of the hit film East is East after the release of his debut novel.

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Teerth Sond has written Not A Flamin' Asian, a tongue-in-cheek exploration of the much-maligned double-glazing industry where he worked for many years.

The book follows the fortunes of two salesmen as they journey from Wolverhampton to Birmingham – with the title a nod to the racist attitudes they encounter along the way.

Mr Sond, from Tettenhall, said the book was 'a comedy about stereotypes' that also had a message behind it.

"There's humour throughout the pages," the 40-year-old said. "It's meant to make people laugh but I'm also taking on the serious issue of some of the negative attitudes that exist in what is a multi-billion pound industry.

"There is a view that Asian people are always on the lookout for a bargain but not everyone is the same.

"And anyway, most people like to save a few quid no matter what their race or background."

Mr Sond said he started writing the story after leaving work following the tragic death of his baby daughter Aniya Gabriella in 2012. She was born prematurely and suffered from health problems.

The book has been endorsed by Goodness Gracious Me star Kulvinder Ghir and Mr Sond said he hopes his story can one day find its way onto the big screen.

"To me it's like the Wolverhampton version of East is East," he said.

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