Express & Star

Helping smokers quit is costing nearly £5m

Almost £5million has been spent in one year helping smokers across the region to kick the habit, new figures revealed today.

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Thousands turned to the NHS for advice on quitting between April 2011 and March 2012. Primary Care Trusts (PCTs) spent up to £419 on each smoker in the period. Stop smoking services including one-to-one support sessions, advice on nicotine replacement therapy such as gum and patches and a scheme for pregnant women and their families.

In Dudley, where there were 2,931 successful quitters, the total spent was £1,134,000. Valerie Little, Dudley director of public health, said: "Stopping smoking is a major achievement for any individual and, with the support services we offer, people in the borough have a better chance of stopping smoking for good."

In Sandwell the bill was £986,000 and 2,353 people gave up while Walsall spent £830,000 and 2,284 residents successfully quit.

In Wolverhampton 1,718 people finished and the cost was £349,000. Figures show the bill for South Staffordshire was £1,192,000 for 4,488 quitters.

Worcestershire PCT paid £500,000 as 2,818 gave up.

Amounst spent per quitter ranged from £203 to £419 in Sandwell. The average West Midlands cost per person was £290 and the total cost £4,991,000.

During the financial year 2011/12, there were 400,955 people nationally who successfully gave up cigarettes.

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