Kidderminster Arts Festival: Museum's flying carpet is cut a-rug the rest

The carpet has been landing every Thursday morning outside the Town Hall, weather permitting.

Caroline Taylor, museum manager, said; "Our three-dimensional flying carpet has been creating a great talking point because when people stand on it, they get the sensation that they are flying over the town.

"We have created a trompe l'oeil, a three-dimensional illusion that plays on the eye and it makes people think they have stepped onto the flying carpet which then weaves its way over Kidderminster.

"We have been rolling out our flying carpet over the town because too often people simply walk over carpet, ignoring what is beneath them as they step and we think it's about time that people started to look downwards rather than upwards for a change.

"The flying carpet contains a series of patterns, designs and colours that have made Kidderminster famous over the last 300 years which were used to create carpet for palaces and embassies all over the world."

The Museum has worked with Birmingham-based Street Advertising Services to create the flying carpet that appears to weave its way across the townscape. Experts in creating three-dimensional illusions, Street Advertising Services have previously created similar street art for the likes of Pizza Hut, Becks Beer and Nike and recently supplied a number of art illusions to the Tour de Yorkshire.

As part of Kidderminster's celebrations for the arts festival, the Museum of Carpet has also been hosting its Musical Mayhem exhibition where people can enter into a musical box and hear the sounds that carpet makes. The specially designed box contains amazing sounds, rhythms and patterns of the carpet industry.

The exhibition closes on Saturday.