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Northgate gets a grip on safety in tyre contract

Northgate Vehicle Hire has teamed up with 4Fleet in a three-year contract for tyres which will increase its fleet safety.

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The vehicle hire and fleet solutions business, which has depots in Birmingham, Cannock, Coventry, Kidderminster, Stoke-on-Trent and Telford, will fit its 52,000 Uk and Ireland vehicles with 'premium only' tyres from 4Fleet, the UK fleet service from Goodyear Dunlop

The partnership also includes round the clock support for 365 days a year, alongside transparent real-time tracking through 4Fleet's FleetOnlineSolutions system.

Northgate' has adopted the Dunlop Econodrive product. This premium product will provide Northgate customers with increased tyre safety, fuel efficiency and product mileage, which in turn will help to reduce cost for Northgate customers throughout the UK and Ireland.

Mike Willink, Northgate's supply chain and business development director, said: "Operating a fleet the size of Northgate's means the need for both operational and economic efficiencies is always paramount, as is our commitment to providing our customers with the best possible service.

"We took the decision to move to a 'premium only' tyre policy for a number of reasons, but notably because it will deliver benefits to both Northgate and our customers through improved wear, fuel efficiency and safety and environmental qualities.

"We were also particularly impressed with the level of innovation that the Dunlop Econodrive offered and we are confident that our partnership with Goodyear Dunlop's 4Fleet team will provide our customers with a heightened premium service."

Kerry Watts, consumer fleet business manager at Goodyear Dunlop UK & Ireland, added: "We have enjoyed a relationship with Northgate that stretches back over 12 years. However, the re-launch of our comprehensive 4Fleet service a year ago enabled us to offer Northgate a truly market leading service."

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