Studio dives into Maldives deal
A family holiday video of marine life has netted a Tettenhall website, design and print agency a lucrative contract with a major Maldives hotel resort.
When Kenny Andrew, a director at The Studio, used his GoPro to film of whale sharks and coral reefs little did he know it would lead to some interesting business for the award-winning firm.
Now The Studio, based in the Old Coach House, Upper Green Mews, has designed the Champa Resorts brands and supplies it with marketing materials from branded mugs to business cards including new marketing material for the island resort Hurawahli, which has the world's largest underwater glass restaurant.
Mr Andrew, a graphic designer, said: "I was on a family holiday in the Maldives last year and was just having fun snorkeling using my GoPro. I uploaded my video onto YouTube and remarkably it was picked up by The Discovery Channel.
"They wanted to use my footage on a documentary and as a result of that the general manager of the Komandoo Island resort got in touch with me. On the back of that we won a lucrative contract with the whole resort chain to create a new logo, develop their brand and supply printed thermal mugs for their gift shop. The mugs allow guests to take cool drinks back to their rooms without getting glass on the beach."
Steve Smith, owner of The Studio, added: "My parents set the business up here in Tettenhall more than 25 years ago and since then we've had many great clients from The Little Coffee Bag Co to nearby Tettenhall College and Patshull Park but when Kenny came back from his holiday and landed a contract with a luxury Maldives hotel chain we were very excited.
"It's brilliant that a simple family snorkeling video of marine life netted a great contract for us – and the Maldives are not a bad place to visit for meetings either."
Other Studio clients include Audi UK, Aston Martin and Ritz London.